Apple Brings Maps to the Browser, Challenges Google Directly
Apple has launched Apple Maps Beta on the web, giving users access to their mapping service directly via a browser. This is an important step in pitting Apple Maps head to head with Google Maps. The new web version lets users get driving directions, discover places, and view curated guides, all directly from the computer.
Apple Maps Expands to Web Platform
Apple Maps is now accessible on multiple web browsers which consists of Safari, Chrome, and Edge. This will allow users to be able to access driving and walking directions easily through the web. The interface is designed to closely mirror the mobile app, so users who have used the app will likely find their way around without any problem.
Apple Maps also offers highly detailed location info. This will help all the users locate needed services or places in minutes; it may be a restaurant or store or a park. The maps are planned to help people get around easily. Now, with the introduction of its web version, people can search for a place at any time and have an idea about various locations.
The application is launched to compete directly with Google Maps, which has been ruling this market for years now. Apple is aiming to attract more users, proving they also can offer the features that their main competitor gives.
Benefits of Apple Maps on the Web
The reach of Apple Maps would extend with its web offering. Users who usually work more from a computer and always require directions can avail of this feature without relying on a mobile device. It may also be that ‘one step further’ towards a better customer experience.
Also, there are still more functionalities to be expected in the future. Apple will introduce more capabilities, such as a 360-degree view of areas called “Look Around.” This is pretty much the same as Google Street View where users can check out the view of a particular place more interactively. If indeed, there are more unique features on the web version, Apple might continue adding up those features and this could draw more users who are looking for a fresh mapping experience.
Comparison to Google Maps
There are several major differences between Apple Maps and Google Maps. The interface of Apple Maps is very stylish and contemporary. It follows a more minimalistic design approach, quite contrary to Google Maps, which has a more cluttered interface. Hence, some users may prefer the interface of Apple Maps because the interface is less cluttered. Accuracy and reliability are the two most important things that anyone needs in selecting a mapping service. Google, on the other hand, has established itself as the most accurate due to the many years it has taken to gather the information. Apple Maps has since improved from its original versions at the time of launch but still lags behind Google in very many aspects. However, this is a perfect scenario where Apple is likely to have attained the same or similar levels of accuracy over time based on the fact that they keep updating and upgrading their mapping service.
Another aspect that can be compared is the integration of other apps and services. Google Maps integrates with a huge variety of third-party applications—for ride-sharing services, food delivery, and much more. That way, it turns into an all-in-one app for users. In terms of basic capabilities, like in-app integrations with food ordering, Google Maps still keeps Apple Maps a step behind.
